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Marketing experts say many businesses would record tremendous growth if organizations ditch the tendency to restrict their promotional sales to their primary or core market. There is ample evidence to suggest that event managers can maximize the impact of their company’s road shows or product promotions by venturing out of the traditional market and spreading into the so-called alien markets.

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Looking at the example of promoting brand loyalty using an absolute timed marketing plan, just imagine yourself in an open market under the rain, with no raincoat or umbrella. Then, someone from nowhere brings you an umbrella, saving you from getting more drenched than you already are. (more…)

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Just as you wouldn’t engage your grandma to educate you on the workings of the Newest Virtual Reality equipment; you wouldn’t rely on archaic strategies to launch your company’s next campaign. We presently live in the age of information, where technological advancement is on the rise and business practices evolve faster than the blink of an eye. (more…)

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The Promotional product is your safest and most effective method of marketing your business and securing your Return-on-Investment. However, like every other person in business, you’ve had a couple of bad trials. It is not mandatory that you hit the bull’s eye the first time, but this does not simply imply that it isn’t worth your time and money. If measures are applied accurately, utilizing promotional retail to win the right attention from your clients is an exceptional way of marketing and building your company.

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Marketing to thousands is centered on finding a missing link. Unlike previous generations, a successful marketing to generations demands a brand that reflects their personalities and inner self. We have 10 great tips that will enhance your communication with thousands, and help your brand make a lasting impression. (more…)

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Marketing to thousands is centered on finding a missing link. Unlike previous generations, a successful marketing to generations demands a brand that reflects their personalities and inner self. We have 10 great tips that will enhance your communication with thousands, and help your brand make a lasting impression. (more…)

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These three terms; Vector files, PMS color and ‘’Allow for Bleed’’ might be hard to explain to a client as a result of their technicalities, they frequently cause more confusion than any other. When any of these phrases come up it is just like a rabbit caught in the headlights. Honestly, these three terms have the possibility of striking fear in the heart of people when mentioned in a meeting.

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Among all the decoration practices in the business of promotional merchandise, screen printing stands out as one of the most popular. While offering an amazing print quality, it also does that while being friendly to your pocket. It demands great professional aid if one hopes to make a good product from screen printing- so here is a list of some basic pro’s and con’s to assist you before you get stuck. For you to get a deeper insight into the “good” and “bad” of screen printing, you need to acquaint yourself with its processes.

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